Mattress Mack's Speech About Donald Trump and Being Relevant

Mattress Mack took the stage at Nationwide’s Primetime event in Houston, Texas.

He told stories about meeting Donald Trump, being relevant in the age of mobile phones, and praying with customers in their homes.

Dos Marcos reflected on Jim McIngvale’s words of wisdom and warning to those in the room.

Here are notes from Mack’s session:

Above all else, customers want convenience.How do I turn those customers who like what we’re doing in the community into buying customers?

Would the customer miss you if your store went out of business?

Average income in a 5-mile radius of Gallery Furniture is $26,000. Decided to start an accredited high school, trade school, and a free child care program for employees.

When his beloved Houston Astros went to the World Series, Mack placed one of the largest monetary bets on a single team in sports history. During that process he spent time with the employees from Bleacher Report and Draft Kings. He noticed their phone is their office. Bleacher Report’s oldest employee is 24 years old. If you’re not relevant on mobile devices you’ll probably be out of business.

Be relevant to your customers every single day.

What have I done for customers lately that’s personal, significant, and unexpected?

Mack told the story of a dying man’s wife who couldn’t get a lift chair for her husband. It was going to take two weeks to deliver. His wife called Gallery Furniture and Mack’s crew had it delivered in two hours. But that wasn’t what was most impressive. The two delivery drivers got down on their knees and prayed with that man and wife for his health and comfort.

Mack talked about meeting Donald Trump and said no matter what your politics Trump knows how to narrow down a message and make it stick. Jeb Bush wrote 90 thoughtful pages on immigration reform. Donald Trump said Build a Wall.

Business owners need to get clear on their message and make it memorable and repeatable.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

How to Capture Bigfoot and Get Free Rides in Maseratis

Dos Marcos made their second appearance on stage at Nationwide’s Primetime event.

There was a bigfoot DJ, Chad Fischer wrangling the beast, all-white clothing, rapping, and two giant gold chains. 

All that happened before the speech officially started. 

A HUGE thanks to the amazing team at Nationwide, Astronaut Mike Massimino, Mattress Mac, all the Nationwide members who welcomed us, Harry Roberts for the pre-speech pep talk, and Grant Webb for the fabulous music. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Crushing Casper's Plan for a $1.1 Billion IPO

Casper announced plans to take the company public.

Shortly after the D2C mattress company released its S-1 the projected valuation dropped. And dropped again. With opening share prices at $12, the value of the the self-proclaimed “unicorn” was slashed to less than $500 million.

The investment community appears to be questioning the viability of a company that is projected to lose more than $90 and has limited hope for a profitable future.

They’ve also noted how Casper doesn’t produce its own products. 

Dos Marcos break down the big news and talk about how, no matter what happens, Casper has permanently changed the mattress industry. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Tempur+Sealy Buys Majority Stake in Sherwood and Englander's BANNED Banner

Tempur+Sealy International recently announced it would purchase 80% of Sherwood, a mattress manufacturer focused on the private label programs and a large supplier to Mattress Firm.

Quinn and Kinsley break down the news and talk about what it means for TSI, Sherwood, and the industry. 

On the heels of a wild Las Vegas Market, Kinsley tells the story of Englander’s 47-foot banner that was banned. The original banner and the revised version are pictured below. Do you think it should have been banned? Tell us in the comments.

Revised banner after original was banned.
Original banner artwork.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

10-Minute Guide to Navigating Las Vegas Market

You’re heading to Las Vegas Market and hoping to get the most out of the experience.

We get it. 

Mark and Mark deliver some tips on getting around, having fun, and gaining an edge for your business. 

Be sure to join us for the Dos Marcos Listeners Meet Up. Click here to RSVP

Dos Marcos Listeners Meet Up

When: 3:30 p.m., Monday Jan. 27, 2020

Where: C1596, Englander’s Showroom

What: Hang out, have fun, drinks on Englander

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

$249 Amazon Mattress vs Tempur-Pedic: Consumer Reports' Hatchet Job

Consumer Reports tested and compared a $249 AmazonBasics mattress to a Tempur-Pedic LuxeBreeze.

The AmazonBasics bed won.

How does this happen? What does it mean for the mattress industry and for consumers? 

Is there a flaw in Consumer Reports’ testing protocol? Is it wrong to tell people which bed will best conform to their bodies when comfort is subjective? 

To us, it appears Consumer Reports is testing one specific measure, and not taking a wholistic view of mattress support, comfort, motion transfer, and overall performance. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Yellow Tux Your Business like Savannah Bananas' Jesse Cole

In this Season 5 kick-off to 2020, Dos Marcos sit down with Jesse Cole, owner of the Savannah Bananas

He wears a yellow tuxedo.

His players dance and go on dates during games.

Parking penguins. Grandma beauty pageants. A breakdancing first base coach.

It’s all part of the Savannah Bananas “Fans First” experience. 

Jesse shares his family’s amazing story and delivers a clear message: if businesses aren’t different they won’t exist.

Get a notepad handy and listen to how Jesse and his wife Emily turned a floundering baseball team into a sold out spectacle.

Discover lessons you can apply in your business.

And find out how Fans First U is helping businesses deliver remarkable experiences.

More highlights include:

  • Listen carefully, respond creatively.
  • Why the Savannah Bananas send fans a playlist to listen to on the way to the ballpark.
  • If you were to charge admission, how would you change the experience?
  • Looking at your customers as fans.

We also talk about:

  • Magic Castle Hotel‘s popsicle hotline. 
  • A message from dead Marilyn Monroe. 
  • Soapy Joe’s Carwash karaoke. 
  • PFTs.
  • Incentivizing stories instead of sales.
  • And of course, Maverick!

This is a Bonfire Certified episode you don’t want to miss. Welcome to 2020!

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

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